“If we travel, Kashmir and India win”: Shark Tank Judge Anupam Mittal visits the valley; netizens say: “Mr. Love Spirit”
India-Pakistan conflict: Tourism in the region is pending as fears of a deadly attack on Pahalgam in Kashmir took 26 lives. On Friday, Shark Tank Indian judge and founder of Shaadi.com Anupam Mittal urged “What Kashmir needs is tourists coming back” and brought X and shared photos of his tickets to Kashmir.
“What Kashmir really needs is the tourists coming back, so I booked the ticket! If we disappear, they will win.
India – Pakistan has shot at the Line of Control (LOC) in Jammu and Kashmir after tensions escalated in Pakistan and violated the “understanding” of the ceasefire with India. After recent developments, at least 32 airports are included, including Srinagar.
What do netizens say?
Netizens responded to Anupam Mittal’s post, applauding him with his gestures and spirit.
“Great. Sir, Love Spirit,” one user wrote in an emoji.
“Aptly speaking. We need to go back in full swing and empower the local economy,” another added.
Anupam Mittal’s LinkedIn Posts About Kashmir
The CEO of Shaadi.com also released information about his upcoming trip to Kashmir on his LinkedIn account, which has attracted a lot of traction.
Mittal shares the reason for booking a trip: “It’s not about rebellion, it’s about showing up.”
The Shark summed up his long-term post, adding: “If we let the economy collapse in Kashmir, if we let the fear win, those who died in Pahargam will die in vain. We stand behind the army and now let us stand next to our people. This is my ticket and hope you will book your tickets too.”
Kashmir Tourism Bureau is under threat
After the Pahalgam horror, at least 62% of families traveling or pilgrimage to Kashmir between May and December 2025 canceled their reservations, showing a survey by the local community.
The LocalCircles survey collected more than 21,000 verified responses from 361 regions. Respondents included 63% of men and 37% of women. Answers are from 1, 2, 3, 4, 5 and rural areas.
Kashmir has seen record travel paces, with over 2.3 billion tourists already in 2025.
