Balance between tradition and modernity
Rajini Yarlagadda and Bhuvana Malineni, everyone in Rajini Sarees
“After completing formal education in fashion and textile design, I began to become increasingly engaging with my mother,” said Bhuvana Malineni. “Working with my mother and working in the sari business was a profoundly rewarding and challenging experience. Although my mother tends to be more traditional and direct in her communication, I tend to take a more modern and diplomatic approach. Over time, we learned to recognize and recognize these differences while working to find a common standpoint, where our voices are respected and respected,” Bhuvana said.
The heritage of silk
Ereena Co-founder and Director Jyoti Reddy and Rukmini
My passion for meaningful creative work using novel yarns for nearly 20 years has prompted me to learn, experiment and create excellent products using this unique, sustainable, natural Ahimsa Eri Silk. Now we are strategically renamed as national clothing under Erisri, and under my daughter Rukmini, Ereena is developing into an international clothing brand that will include truly innovative Eri silk knitwear. She is a Princeton graduate with a background in biomedical engineering and she is full of a keen understanding of fiber properties, its application and potential, and a clear vision, organization and concentration. ” said Jyoti Reddy.
“We have a very good balance between each other”
Multi-designer store Elahe’s Smita and Aakriti Shroft
Aakriti joined our business three years ago after completing her studies at MIT in Boston. We had been in business for 27 years at the time and she returned to India before joining us. ” Smita Shroff said.
“When I came back, I realized that Elahe and the fashion industry as a whole had great potential. I identified a huge potential for expanding my business, especially given the Covid Pandemic. Given the urgency of the situation and my technical background, my first step for me was to transfer the business online. That’s how I started,” added her daughter Aakriti Shroff. “In my life, my mother was often called Akriti’s mother because of my college background. But over the past three years, I have been recognized as the daughter of Smita Shroff because it is her industry and let her as a mentor provide me with a wide range of knowledge, intuition, experience, experience and a huge network.
Having an industry leader as a mentor and my mother was challenging and rewarding. “The real challenge is the tension between respecting one’s construction and pushing it toward a space she never had to face, whether it’s digital positioning, expansion or more editorial voice,” Aakriti said.
“The view that daughter cherishes her mother”
Archana Kumari Singh, founder of Badnore House
My eldest daughter Anantika serves as vice president of human resources with Citibank in London, and my younger daughter Krittika is an art historian. Both are consistent with my business. I run my own brand under the name of Badnore, which is the name of our ancestors in Rajasthan. While Anantika informally integrates integration and is exploring marketing avenues overseas (a field we hope to get involved), Krittika has many business layers.
Daughters absorb and value their mother’s opinions, so cooperation is the right choice/choice.
“I’m leaving with her.”
Nelofar Currimbhoy and Shahnaz Husain Group
I do believe in fate and often feel the lines of my mom’s Kester flowing to mine. There is a united fate. When she first started the product that became an iconic company, I remember labeling the first butter can with handwritten labels as tags after school. As I said in my book Flame, I walked the journey with her. My dad played a big role in the success of the company, which allowed me to take on his role and support my mother and the company, which has grown to an amazing success. ”
“My mother was 17 when I was born, and as I grew up, our relationship became more like friends. We loved going to get off work and shopping, sitting at Starbucks together and chatting. At work, we run the company together. I was her closest consultant, like she was mine, she was mine,” Nelofar currimbhoy said.
“We praise each other”
Rayane Mithun and Radikaa Sarathkumar, Radaan Productions
The bond between mother and daughter has a unique power, especially when it expands into the world of work. Growing up as my mother with Radikaa means learning from a woman who leads with resilience, instinct and grace. Today, working with her is more than just professional collaboration. This is a continuation of the legacy. She brings decades of experience, and I provide new perspectives and digital intuition. We jointly challenge, support and supplement. What makes our dynamic so special is that it stems from not only business, but also from deep trust, shared values, and indestructible love that only mothers and daughters can truly understand. ”
Business links outside the border
Roopal and Diya Pillani are serial entrepreneurs who own a range of hotels in the UK
They say kids learn more from what they see than they say – in my case, that’s exactly how our families develop their business journey. My daughter Diya may have been officially in business around 2021-22, but her real introduction started at our dining table, in casual conversations about the ups and downs of entrepreneurs,” Roopal said.
As time passed, she began to take a step back, convinced that she had built a solid foundation. “Today, Diya runs our business from the UK and I continue to support her from India. Although I gradually withdraw from my daily operations, I continue to be involved – not only as a guide, but as a proud mother, I observe my daughter to drive our legacy with strength, wisdom and grace.
‘Mom is always by my side’
Avantika mom Khushbu Sundar of Avni Telefilms
My mom was a working woman throughout her childhood. I’m very proud. Whether it is movies, TV or politics, I don’t remember her not having a job. She is proud of it and always looks forward to it. Despite all the work she did, she was always a very current mom – either at a parent-teacher meeting in school, I would win medals (only one medal), if I had a tough day, even if I had to get sick, if I had to move to another country, or even if I just wanted to hang out, she was there all the time – she was there all the time. But watching her work and doing well in her work has instilled a strong work ethic. ”
As told Apsara Reddy
