Switzerland checks their watches, which shows the time in India

A slowdown in China is driving luxury Swiss watch manufacturers to make the world’s fastest growing market focus.According to the Swiss Watch Industry Federation, exports of Swiss watches increased by nearly 30% between January and March 2025 during the same period from January to March 2025. According to the Swiss Watch Industry Federation, this is the fastest growth rate among the world’s 30 markets. Exports increased by nearly 13% from the second quarter of 2024.
In contrast, Swiss watch freight was shipped to China, while Hong Kong fell 39% and 32% respectively. The growth in the United States and Japan was 9.3% and 5.4% respectively. However, India’s strong performances are partly due to a much smaller foundation.
Switzerland Watch rose to 62.3 million Swiss francs in the March quarter of 2023 from CHF 480 million in the same period in 2023.

According to data from Swiss Observation Industry Agency, exports from CHF 695.9 million to CHF 695.9 million, while goods from the United States rose from CHF 112.45 million to CHF 112.45 million.
Others, including Singapore and the UAE, declined, while Taiwan, South Korea and Turkey saw double-digit growth.
The data indicate continued momentum in India, as the country also saw Switzerland observe the fastest growth in exports in 2024, up about 25%. By comparison, exports observed by Switzerland fell by 26% last year, while the U.S. grew at 5%.
Pradeep Bhanot, managing director of Indian Luxury Swiss Watchmaker Luxury Watchmaker, said the company has seen strong double-digit growth over the past year. Breitling has opened new boutiques in Hyderabad, Chennai, Pune and Gururam to deepen its foothold.

“We not only have a strong position in metropolitan cities, but now we are expanding in markets like Kochi, Surat, Indore and Coimbatore,” he said.

Owner and Director Viraal Rajan said the luxury watch sales of Mumbai A retailers are more than 29% of retailers in 2024 for brands such as Tudor and Rolex. “We expect the growth rate to be similar this year. There has been a huge change in the luxury watch industry as a whole. The younger generation is very aspiring and we are an economy that grows with young people,” he said.

Over the past five years, the luxury watch category of Tata Cliq’s luxury goods has grown by 95% per year. This is mainly driven by brands in the mid-to-high price segment, said Gopal Asthana, CEO of Online Marketing. Retailers point out that in addition to entry-level luxury watches, the demand for high-end high-end timepieces is rising, emphasizing the evolving consumer tastes.

“We also recorded good demand for well-curated catalogs of niche brands like Hyt, Konstantin Chaykin and L’Epee, which are not mainstream yet,” Asthana said.