Vipul Amrutlal Shah said the Hindi film industry is keeping distance from the masses. “The obsession with making so-called ‘cool’ movies has disappointed our audience.
Vipul Amrutlal Shah in Bollywood’s box office struggle
For Bollywood, early 2025 was not going well. Despite big names and big budgets, several recent movies have not yet made a big impression at the box office. Even Salman Khan, numerous Sikandars cannot meet expectations. As this trend continues, several voices within the industry are making speeches.
Filmmaker Vipul Shah now shares his thoughts on the situation. He believes there are many reasons behind the current stage the film industry is going through, and it is not new. “I feel like there are a lot of reasons, we are going through a stage that has lasted for a while,” Shah Ah said in accepting Ahni, further noting that the core issue is that the filmmakers have stopped making movies for larger Indian audiences. “The first problem is that we are no longer making movies for Bharat. We watch movies for a small group of people in 25, 50 or 100 selected multiplications. Our expectation is that only those people should like our movies.”
He went on to explain how the industry is closely related to the mass audience. He said: “For example,” he said: “Films like Jaat have been well appreciated, performed well in small towns, and Lekin uses Fir Log Uncool Bol Dete Hain. This obsession disappoints many of our audience.
Meanwhile, Kesari 2, starring Akshay Kumar, seems to be a highlight in the struggle. According to the manufacturer, the historical court drama released last week opened up strong comments and received a rebound of Rs 784 crore on the first day.
Apart from the title, the DNA staff has not edited this story and published it from ANI
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